Tuesday 23 June 2015

Pretty hurts

For a few months, I had wanted to discuss body image, not only from a sociological point of view (which I do at university), but also from a Christian perspective. I have a strong desire to encourage both Christian and non-christian women who are struggling with low self-esteem and body image dissatisfaction, so I really hope that after reading this article you will learn to see yourself in another light, closer to how the One who created you sees you and closer to your real worth.

“CONFIDENCE IS BEING SECURE AND ASSURED IN THE WOMAN OR MAN THAT GOD HAS MADE YOU TO BE. CONCEIT IS THINKING THAT YOU’RE BETTER THAN SOMEBODY ELSE BECAUSE OF IT.”


Did you notice how much us girls engage in fat talk when we get together? We talk about diets,share frustrations, concerns, weight management tips we even make jokes or scold each other when we eat something 'bad'. Not only do we give moral significance to food and judge ourselves in relation to what we eat and how we look but by engaging in this type of talk we learned to monitor and control each other, transmitting this social ideal of thinness. Not once did I find myself scolding someone for eating something sweet just because I was on a diet and I knew I wasn't allowed- though the other party was not at all concerned with the calories.

According to social comparison theory people prefer downward comparisons, in order to achieve self-enhancement . Yet, when evaluating their bodies women mostly engage in upward and lateral comparisons. Truth is, I never felt skinnier when I saw an over-weight woman but I always feel incredibly fat when I hear my skinny friends complaining about their weight.

Western society represents a ‘cultural paradox’ whereby there is demand for both dieting and junk food consumption. People are bombarded with ‘artificially glamorized images of highly processed foods’, but in this world us women are expected to be more and more thin. And what happens next? Well the food, diet and fitness industries grow. More and more products promising miraculous results such as cellulite creams, spot firming creams and diet pills have appeared on the market and women have committed themselves to buy and try them (Hesse-Biber 1996) in hope that they would find an easy way to overcome the issue of weight. From 2000 to 2001 there was a 48% increase in the number of cosmetic surgeries; 88% of them were performed on women with liposuction and breast augmentation both being in the top percentages and keeping these positions to the year 2010. Paradoxically, women are expected to be thin but have large breasts which doesn’t come easy for all women because when one loses weight, the breast fat goes away as well. Another surprising fact is that the fitness industry benefits more from women, at least in the US where, in 2001, 51.1% of fitness equipment was purchased by women (Miller and Associates, 2006) and gyms can now be seen everywhere. 
In their efforts to achieve the ideal body, individuals often experience the yo-yo effect when failure to continue with a diet results in gaining more weight (Hesse-Biber et al. 2006). As a consequence, the constant struggle with weight loss is also linked with depression, low self-esteem, insecurity, feelings of ineffectiveness and distrust in relationships (Ackard et al. 2002).  Body obsession fostered by the circulation of the cultural ideal of thinness can give way, in women with specific existing psychological patterns, to eating disorders such as anorexia or bulimia (Mental Health Foundation 2015). As a fact, anorexia has a higher mortality rate than any other mental illness (Hesse-Biber et al. 2006). Yet, even when there are no such traits, women seem to engage in ‘culturally induced eating’ – ‘a pattern of behaviors that directly stems from the socio-economic and cultural context within which women's lives are embedded’ (Hesse-Biber et al. 2006:211) which is similar to some of the eating disorder’s symptoms such as obsession with food, starvation, dieting, bingeing and purging, laxatives and diuretics abuse (Hesse-Biber et al. 2006).
 I find it ridiculous how, WE have such an active role in bringing upon ourselves such misery. It shouldn't be like this. We have to open our eyes wide to what is happening around us- we have to see how the capitalist market is making profit using our weaknesses and refuse to play this game. I am not saying we should not take care of our bodies, or have a healthy diet. In fact, I believe it is our duty to take care of the bodies we were given.  But when I say HEALTHY I don't mean the fad diets we usually take up out of desperation. Take care of yourself, be healthy, live an active life, love, laugh and enjoy yourself the way you are. I know we forgot to love ourselves and therefore we try to gain acceptance by achieving societal perfection. Yet, this is not the perfection we should seek for beauty comes from the inside. Learn to love yourselves, because there is someone who loves you endlessly, thinks you are wonderful and is proud of you- when He created you He said that you are very good, so trust Him.